Talia Mashiach

CEO & Founder

Talia Mashiach is the CEO and Founder of Eved. Talia began her entrepreneurial career shortly after graduating Magna Cum Laude from Loyola University School of Business. Her first company, an online computer sales platform, sparked her interest in technology.

Talia saw the opportunity to revolutionize the event and hospitality industry through innovative technology. In 2004, she founded, an event services and destination management company which began in small hotels around Chicago, and after four months the company had offices in the Hilton Chicago and Palmer House Hilton. By providing in-house services, utilizing event expertise and the latest technology, the company grew quickly.

Talia’s knowledge and experience led her to create proprietary software to automate the industry in a new way. She launched Eved in 2010 to lead the transformation of the $263B meeting and event industry from a manual, highly fragmented and traditional services sector into a comprehensive online marketplace where all stakeholders in the industry’s supply chain can source, market and transact commerce on a global scale.

Talia is a member of the Young Presidents’ Organization, the Executives’ Club of Chicago, a board member for the Chicagoland Entrepreneurial Center and a board member of the Illinois Holocaust Museum. In 2009 Talia was inducted into the Chicagoland Entrepreneurship Hall of Fame and named one of The Winning Women by Ernst and Young. Recently Talia was named to Crain’s Chicago 40 under 40, Class of 2010.

Julie Silverstein

President & Chief Operating Officer

Julie Silverstein is the President & Chief Operating Officer for Eved. Julie brings 20+ years of experience and leadership in the outsourced businesses services sector, including participating in multiple ownership transfer transactions where she gained experience with private partnerships, private equity and Employee Stock Ownership Plans (ESOPs). She spent the last 15 years overseeing 100+ professionals in the event and hospitality space who delivered meeting planning, strategic event management, content delivery and strategic marketing services to business associations and professional societies.

Prior to Eved, Julie served as President & Chief Operating Officer for SmithBucklin Corporation, the world’s largest association management company, providing event services, staffing and turn-key professional services to associations, corporations and government entities. Julie began her career at SmithBucklin launching and servicing professional associations in the technology space, working closely with the leaders of market innovators Oracle, IBM, HP, Microsoft, SAP and others to grow world-class customer organizations. Julie was promoted to SVP for the Technology Practice, where her organization supported over 30 technology associations. Shortly thereafter, Julie became the Chief Operating Officer and was responsible for the company’s entire client management organization, overseeing over 100 associations and professional societies across three broad business sectors. In 2005 she was promoted to the President and COO, becoming the first woman president, executive committee member and board member.

Julie’s hallmark is her ability to create context and direction in complex systems, innovate around growth opportunities in both established and start-up environments, and drive a culture of accountability and service throughout diverse teams.

Julie is a member of the Chicago Network, an organization of high-ranking women executives in the Chicagoland area. She is on the Board of Directors for the Jewish Vocational Services, a Chicago based non profit dedicated to improving life through employment and productivity. Her natural competitive drive comes through in her 12 years serving as President of the Chicago Women’s Rugby Club, where she played competitively at a national level.

Julie holds a Bachelor of Arts in English and Women’s Studies from the University of Michigan.

Jan Lofgren

Vice President of Global Business Development

Jan Lofgren is the Vice President of Global Business Development for Eved. In this capacity, Jan is responsible for the strategic direction of business development initiatives including sales and client relationship management functions. Jan brings 18 years experience in senior sales, operations and/or multi-national client roles of large organizations as well as early stage companies. Her expertise in technology positions her as a valuable asset to Eved as the meeting and event industry begins to transition online.

Prior to joining Eved, Jan served as the Vice President of Account Management and Deployment for Orbitz for Business, the corporate arm of Orbitz Worldwide where she was responsible for all client-facing activity including service delivery, client relationship management, technical support and global implementation. Additionally, Jan was responsible for the company’s global expansion initiatives.

Jan has worked in executive positions for several travel, financial services and business process outsourcing firms where she demonstrated a consistent track record of delivering substantial revenue, productivity, quality and process improvements. She is recognized for her exceptional client and vendor relationship skills and is a credible and influential leader of diverse, high performing, cross-functional teams.

Jan especially enjoys early stage companies which allow her to blend a great work ethic, with the entrepreneurial spirit and creativity that is required to build a strong global brand. She holds a degree in early childhood education.

Sue Buckles

Director of Development

As the Director of Development, Sue Buckles spearheads all the innovative technologies that Eved has to offer. With over 15 years of experience developing software and internet applications for several companies, Sue brings significant amount of talent and experience to the team.

Sue began her career at Arthur Andersen developing tax and accounting packages for the Tax Technology Group. She then moved on to manage the development of Device Mosaic, an embedded web browser at Spyglass Inc. From there, Sue went on to WeServeHomes.com to help develop their electronic services network. After WeServeHomes.com was acquired by ServiceMaster, Sue continued to lead and develop many projects, including a highly successful commercial & residential customer portal for Terminix. One of Sue's greatest contributions thus far to the Eved team is her impressive ability to design intuitive user interfaces for all our products.

Sue graduated from Lewis University with a bachelor's degree in accounting and management information services. She is also a Certified Public Accountant.